Jun 2014 10

Welcome to the Adoramapix Photography Boot Camp. Over the month of June, we will be dissecting the 5 biggest mistakes photographers make.  Thanks to all of the feedback we received, this mini boot camp course will hopefully educate and inspire photographers to avoid these common pitfalls and focus on their vision instead.

 Number 1. White Balance

This is perhaps one of the trickiest steps to learn. But you’ll see after some testing and experimenting, you’ll soon be able to white balance instantly without second guessing yourself. Most professional dslr’s come with pre-determined white balance settings. Here is a general break down of what you can expect from each turn of the dial.


  • Auto – This will normally be the first stop on the white balance dial. It is the safest and generally pretty accurate.  Your camera makes a best guess on each click under various lighting situations.  You’ll find it works pretty well, but it may not be the best for trickier lighting.


  • Tungsten –  This setting is usually symbolized with a little bulb and is for shooting indoors, especially under incandescent lighting. It generally cools down the colors in photos. (2850-3200K)


  • Fluorescent – This compensates for the ‘cool’ light of fluorescent light and will warm up your shots. Although it’s warmer than tungsten, it is still quite cool. (3800-4000K)
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  • Daylight/Sunny – This is the white balance option for when the sun is at its brightest and you are outside. It adds warm tones to the image to combat the very high color temperature.


  • Cloudy – This setting generally warms things up a touch more than daylight mode. (6000-6500K)


  • Flash – The flash of a camera can be quite a cool light so in this mode you’ll find it warms up your shots a touch.(5200-5500K)


  • Shade – The light in shade is generally cooler  than shooting in direct sunlight so this mode will warm things up a little.(7000-7500K)


You may have noticed there are numbers and the letter “K” after each setting mentioned above. This shows the range of Kelvin temperatures for each mode. Below, Courtney Slazinik of Click it Up a Notch explains what Kelvin means and how to get off manual white balance settings for good.

Thank you Courtney. Tune in next week when we share the second most common mistake photographers make. Can you guess what it is?

Jun 2014 06

Father’s Day is just around the corner and if you haven’t already started, now is the time to get your favorite memories of your dad off your hard drives and into something that will last for generations.

According to, “Father’s Day started in Spokane, Washington in 1910. It did not become an official holiday in the United States until 1972, and it is always celebrated on the third Sunday in June.”

Since celebrating Father’s Day for more than 40 years gifts have come a long way. Ties, aftershave and bar-b-q items may be the norm, but now days kids and moms are getting more savvy with celebrating how dad makes them feel loved.

Pictures capture a moment in time that you were with your father. What better way to showcase dad than with an AdoramaPix photo book. We have a few designs dedicated solely to father’s day.


However, if you look around under our inspiration area under general  you’ll fine some amazing themes. For instance, why not try the timeline?  You can add all those special moments dad helped you move, taught you how to ride a bike, went on vacation, etc.


Of course let’s not forget first time father’s. What better way to showcase the new dad than with our canvas prints.

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Our metal prints are the perfect way to display bright and beautiful landscapes. So grab those outdoor photos of dad with the kids and hang it on the wall.unnamed (2)

And finally, give him a gift that lasts all year around. Our calendars are the perfect fit for daily reminders of what a great dad he is throughout the year.


May 2014 29

We are thrilled to announce the addition of two new kinds of papers to our lay-flat photo books. As you order your photo book, you’ll now notice an option for linen and pebble paper. These two papers already join our beautiful lustre and hd gloss.

No matter what paper you choose, all our pages share certain characteristics:

Professional quality silver halide photo paper
Archival quality – resistant to fading and rated for over 100 years (even the glue we use is archival)
Rich, vibrant and lifelike colors.
Color corrected by our professional staff.
Bound with a lay-flat Leporello binding.

Linen Photo Paper

Our linen textured photo paper has a subtle fabric-patterned texture that looks pleasing to the eye and has a comfortable feel. The linen has minimal reflectivity to it’s surface as can be seen in the example below. Color rendition and detail are excellent.



Pebble Photo Paper

Our Pebble textured photo paper has a rough, irregular pebbled finish. This coarse-grained texture has minimal reflectivity and gives the paper a pleasant artistic look and feel. Color rendition is excellent, with  excellent flesh tones and true blacks and whites similar to Luster, but with a much coarser texture.




The paper type can be selected during the setup step when you first create your book, or during the order step when you go to purchase your book. i.e. whatever finish you choose at the start, you can change your mind later.

Different paper types can have different costs so changing your paper type during the order step can have an impact on the final prince of the book.


May 2014 20


May 2014 20


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